Lulu photo books are great for two types of people:
1. Professional photographers.
2. Everyone else with a camera.
I’ll go through a case study of sorts with both types. Firstly, take “Bloke.” He’s a professional photographer in England who’s become a friend of mine. Check out this photo of a little girl at a wedding… Bloke wonders, “do you think she knows it’s a lemon?” I could gush for paragraphs about how much I love this shot. But I’ll let you do your own gushing. The point is, Bloke is a brilliant photographer – and he’s a fan of Lulu photo books. They work for him because they look like “real published ‘coffee table’ books, not chunky heavy albums with bits that fall out when you pick them up”. Great for clients, too.
Second example: the point-and-shooter (like me). I took this shot in Cape Haitian, Haiti in June 2007. The sign is in Haitian Creole, and reads “Protect the environment- it guarantees life”. This picture sums up my experience in Haiti pretty nicely- bright colors, joy, hope, and a smidgen of desolation. By no means is it professional grade. The lighting is all wrong, I’m sure my angles are laughable, etcetera (pros don’t hate on me too hard!). But that’s not what matters- it’s a memory. I love this shot for its nostalgic value, not artistic brilliance. I’m putting it into a photo book for the sole sake of remembering. The only person who’d appreciate the photo book as much is my dad- and that’s completely fine.