Lulu was founded on the philosophy of breaking down barriers that prevent talented authors from sharing their knowledge and telling their stories. Our goal is to help authors reach the broadest possible audience by providing tools to create, publish, market and sell their remarkable work. In an ongoing commitment to our founding philosophy, we continue to remove barriers when we see them, which brings us to the subject of Digital Rights Management (DRM)…
Effective January 15, 2013, Lulu will no longer offer Adobe’s Digital Editions DRM as an option when publishing or revising eBook content in EPUB and PDF formats. DRM works best when administered by those who control how content is purchased and viewed. Companies like Amazon, Apple, and Barnes & Noble integrate a reader’s experience from purchasing to downloading and finally to reading. These companies do a fantastic job in this area, and eBooks published through Lulu and distributed through these retail sites will continue to have the same rights management applied as they do today.
For readers who download eBooks directly from Lulu.com to the device of their choice, removing DRM on EPUBs and PDFs will remove their need to create an Adobe account, authorize the purchase in Digital Editions or install a third-party application. This creates possibilities for the growing number of readers who want to shop, purchase and download books to their eReaders from sites other than large corporate providers. And we see that as a step towards helping authors reach the broadest audience possible.
Lulu authors with DRM-protected content available today will soon receive an email with additional information about how this change affects their DRM-protected eBooks and the steps required to ensure continued availability of these titles in the Lulu Marketplace.
We realize that any mention of support for or opposition to DRM in a public blog post, forum, or article will spark a heated debate between publishers and consumers. In the spirit of open communication, we welcome your comments and will respond to your concerns as needed.
Thank you for choosing Lulu to tell your story. We wish you great success in the coming year.