We’ve spoken before of metadata, but let me refresh. Metadata is, well, meta. It’s self-referential. It’s data about data–so it should match the data to which it refers.
If your eBook’s title (the data) is “The Adventures of Meta-Man” then the metadata about your title has to be “The Adventures of Meta-Man.” If the title page of your EPUB says “The Adventures of Meta-Man” and your marketing image says “The Adventures of Meta-Man” then your metadata (those fields you fill out as you create a project on Lulu.com) should NOT say “Metaman’s Adventures.”
Don’t feel bad if you’ve done this. Happens all the time–particularly when you start throwing in subtitles, volume numbers, and multiple authors. Things get complicated. Bits of data slip through the cracks and metadata sometimes gets a little less meta.
Metadata helps readers find you and identify the content they’re looking for. Have a trilogy? Make sure your metadata tells readers the series title and in what order to read the volumes.
Take an extra minute or two to double check everything–title, subtitle, contributors. We know you’ve already done a lot of proofreading while preparing your eBook for publication, but bear with us for just a few words
Making sure your metadata matches your content means a quicker, easier journey into retail distribution–not to mention into your readers’ hands.
Ebook Creator Guide:
Learn the best practices and rules for creating a perfect ebook with amazing metadata every time with our Ebook Creator Guide!
Writer extraordinaire and generally amazing guy, Glenn makes sure that every day is the best day ever.