Picks and recommendations are all to common on the web. I make almost all of my buying decisions after carefully poring over reviews. Because we value the experiences of others.
Books are no different. I’ve said it over and over and over: reviews are key to a strong marketing plan. Another piece of that puzzle is simple name recognition through lists and picks. So here we are with our resident Social Media expert to learn a little more about two of Lulu’s favorite authors.
First up is Lorenzo Etherington.
Lorenzo is a well-known and highly regarded comic book artist from the United Kingdom. You might remember his blog post on Lulu from early 2018, about creating for the good of others and his Learnuary event.
While Lorenzo enjoys a wide variety of clients, he opted to use self-publishing to create his collections. Check out both “Deluxe Collections” from Lorenzo Etherington:
You can find both books on his Lulu Spotlight page as well.
But to really get a feeling for Etherington’s work, let’s hear from our Facebook Live segment about Deluxe Collection:
Lorenzo actually works with his brother to form the Etherington Brothers – creating amazing art for a litany of well-known franchises include Star Wars and Transformers. If you love comic book art or are an aspiring artist and need some inspiration, Deluxe Collection is a must have.
Keep up with the Etherington Brothers through their dedicated social media accounts and website:
Next up we have John Barkhimer Jr.
John is the author of A is for Apperdoo, a kids book with the kind of appeal that makes it great for anyone of any age.
Told through rhyme, A is for Apperdoo is the illustrated story of a young boy using his imagination to explore the alphabet.
Here’s the Facebook Live with a little more about A is for Apperdoo, including a dramatic reading!
Let us know your favorite Lulu books in the comments and maybe we’ll feature it in our next Lulu Staff Pick or even a Facebook Live!
Paul is the Senior Copywriter at Lulu, writing weekly blog posts and helping guide content for the company’s marketing. When he’s not deeply entrenched in the publishing and print-on-demand world, he likes to hike the scenic North Carolina landscape, read, sample the fanciest micro-brewed beer, and collect fountain pens. Paul is a dog person, but considers himself cat tolerant.