Jessica Schein

Jessica Schein writes for the Lulu Blog - Archived

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Holiday Marketing for Authors

Holiday marketing can be a lot of work; and during one of the busiest times of the year. Get a headstart with these holiday marketing tips.

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How To Market Children’s Books

Marketing a children’s book presents a unique challenge; finding a way to promote yourself to the parents while also engaging the kids with your story.

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How to Market Mysteries and Thrillers

Mysteries and thrillers fill a very specific niche of avid readers. Learn more about finding those readers and connecting with them to sell more books!

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How to Market Romance Novels

Romantic reads are hot. Literally. The genre had an estimated $1.368 billion in sales in 2011, and accounted for 13.4% of the consumer book market.

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