Jessica Schein

Jessica Schein writes for the Lulu Blog - Archived

Make Books, Make Bank

Holiday Marketing for Authors

Holiday marketing can be a lot of work; and during one of the busiest times of the year. Get a headstart with these holiday marketing tips.

How To Market Children’s Books

Marketing a children’s book presents a unique challenge; finding a way to promote yourself to the parents while also engaging the kids with your story.

How to Market Mysteries and Thrillers

Mysteries and thrillers fill a very specific niche of avid readers. Learn more about finding those readers and connecting with them to sell more books!

How to Market Romance Novels

Romantic reads are hot. Literally. The genre had an estimated $1.368 billion in sales in 2011, and accounted for 13.4% of the consumer book market.

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