Paul@Lulu

Paul is the Senior Copywriter at Lulu, writing weekly blog posts and helping guide content for the company's marketing. When he's not deeply entrenched in the publishing and print-on-demand world, he likes to hike the scenic North Carolina landscape, read, sample the fanciest micro-brewed beer, and collect fountain pens. Paul is a dog person, but considers himself cat tolerant.

How To Write Blog Graphic

How To Write…

From pen and paper to a laptop computer and everything in between, there has never been so many tools available

Magazine and Comic Book Layout Blog Graphic

Magazine And Comic Book Layout

Magazine layouts are complex. So are comic book layouts. This post looks at some best practices and includes resources for starter templates.

Author Website Blog Graphic Header

6 Author Website Tips for Success

An author without an author website will struggle to build a brand. Don’t let your readers get lost searching for your online, create a stunni

7 Nonfiction Writing Tips Blog Header

7 Nonfiction Writing Tips

Nonfiction writing isn’t dry, boring, or academic. These tips wil help you make your nonfiction writing vivid and relatable to your readers.

Social selling with Facebook Shops, Lulu xPress, and Shopify

Social Selling For Your Book

If youre readers on social media, that’s where you need to be too! Social selling is a vital part of any independent author’s sales plan.

Title Your Book

How To Write A Great Book Title

How do you grab a reader’s attention? With a captivating book title! Your book title will be one of the most important parts of your marketing plan.

Writing Your Book Description

How To Write A Book Description

Writing a powerful book description will help you sell your book. Just like a cover and title, the book description is an important marketing tool.

Print-on-Demand Blog Graphic

What is Print-on-Demand?

What is Print-on-Demand? Let’s review the history of printing (briefly) to better understand how we print today.

How to Choose an Editor for your book

How To Choose an Editor

Choosing the right editor for your work is key. Get to know more about the roles editors play and how to choose the right ones for you.

Scribus Publishing Review

Scribus Free Desktop Publishing Review

Scribus is a free, open source desktop publishing program you can use to layout your book. Learn more about this tool and how it compares to InDesign.

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