NFTs – non-fungible tokens – offer a new way to own digital assets. But what does this innovation mean for authors and book-makers?

Selling your book direct to consumers – your readers – is the best way to earn more money while building your author brand.

If you want to sell your books, you need a business plan to keep you on track and on budget. Learn how to develop your own book-selling business plan.

Content entrepreneurs need a curated tech stack to create content, reach their audience, and manage sales.

All successful ecommerce businesses incorporate customer service and support. Learn how to wow your customers today!

Whatever kinds of content you create, publishing a book to support it can help grow your audience and generate more revenue.

Publishing industry trade shows are back in 2022! Take a trip with Team Lulu as we round up our trade show adventures this spring.

Get the advice, tips, and tricks you need to create your ecommerce store and sell your books directly to your readers. Straight from Lulu’s ecommerce experts!

We’re happy to announce the expansion of our ecommerce options with the addition of WooCommerce for WordPress to Lulu Direct.

A well-designed book product page can help earn new readers. Learn more about effective product pages with these publishing examples.

Must read trends for Businesses & Authors selling books directly to buyers. Future proof by using print-on-demand to sell books directly to your audience.

Want to expand your product offering to include a book by you? These self-publishing tips will help you bring your knowledge to your audience.

You want to sell books, but you also need to earn enough revenue to keep writing those books! Adding merchandise can be the answer.

Get ready for holiday sales! It’s shaping up to be one of the biggest holiday sales seasons ever for online retailers. Are you ready?

Leverage your social media following to expand your network and sell more books to more readers this year.

Maximizing holiday sales means lots of smart marketing and even smarter discounting. Learn our best practices and worst blunders!

Learn more about Ecommerce Conversion marketing and how you can apply these principles to your author website this year.

Book publishing provides a framework for building your ecommerce site. Use what you learned publishing to start selling like a pro!

How prepared is your author website for mobile shoppers? Learn how to prepare your book selling pages for mobile readers.

Do you use Lulu xPress to sell your book through a Shopify store? If so, these pro tips will help you make the shopping experience even better!

Are you a Lulu xPress user? If so, this article is for you! Get the rundown on how create and map shipping methods right here.

Inform and prepare your customers for the busy holiday season by readying your print-on-demand Shopify store.

Get ready for the holidays this year with our 9 point checklist! Don’t miss out, this year promises to be a busy one for shoppers.

Direct sales are a perfect way to bolster income from your book, earn real fans, and carve out your own space on the web.