

Beginner’s Guide To Using Ecommerce To Sell Your Book
Ecommerce platforms give everyone an opportunity to sell directly; with Lulu’s print-on-demand, you can sell books without breaking the bank.


How To Create A Product Page
A well-designed book product page can help earn new readers. Learn more about effective product pages with these publishing examples.


Publishing, NFTs, And Your Book
NFTs – non-fungible tokens – offer a new way to own digital assets. But what does this innovation mean for authors and book-makers?
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Can’t-Miss Tips for Building a Better Ecommerce Store
Get the advice, tips, and tricks you need to create your ecommerce store and sell your books directly to your readers. Straight from Lulu’s ecommerce experts!


Ecommerce and Direct-To-Consumer Book Trends for 2022
Must read trends for Businesses & Authors selling books directly to buyers. Future proof by using print-on-demand to sell books directly to your audience.


6 Tips for Self-Publishing Success
Want to expand your product offering to include a book by you? These self-publishing tips will help you bring your knowledge to your audience.


Why You Should Sell More Than Books
You want to sell books, but you also need to earn enough revenue to keep writing those books! Adding merchandise can be the answer.


Black Friday & Cyber Monday Holiday Sales Planning
Get ready for holiday sales! It’s shaping up to be one of the biggest holiday sales seasons ever for online retailers. Are you ready?


Sell More Books With A Holiday Social Media Strategy
Leverage your social media following to expand your network and sell more books to more readers this year.


Discounting Best Practices and Biggest Blunders
Maximizing holiday sales means lots of smart marketing and even smarter discounting. Learn our best practices and worst blunders!


Sell More Books With Lulu’s Ecommerce Conversion Checklist
Learn more about Ecommerce Conversion marketing and how you can apply these principles to your author website this year.


Interested in Ecommerce? Let publishing show you the way!
Book publishing provides a framework for building your ecommerce site. Use what you learned publishing to start selling like a pro!


Optimized For Mobile: The Future of Bookselling
How prepared is your author website for mobile shoppers? Learn how to prepare your book selling pages for mobile readers.


Direct-to-Consumer Bookselling
Selling your book direct to consumers – your readers – is the best way to earn more money while building your author brand.


3 Pro Tips For Your Shopify Orders
Do you use Lulu xPress to sell your book through a Shopify store? If so, these pro tips will help you make the shopping experience even better!


Getting Your Ship Together in Shopify
Are you a Lulu xPress user? If so, this article is for you! Get the rundown on how create and map shipping methods right here.


5 ways to get your Lulu Direct Shopify store ready for the holidays
Inform and prepare your customers for the busy holiday season by readying your print-on-demand Shopify store.


9-Point Book Sales Checklist For Holiday
Get ready for the holidays this year with our 9 point checklist! Don’t miss out, this year promises to be a busy one for shoppers.


Why Direct Sales Need To Be Part of Your Business Plan
Direct sales are a perfect way to bolster income from your book, earn real fans, and carve out your own space on the web.


8 Shopify Apps To Help You Sell More Books
You know Lulu Direct is the way to add direct sales for your books, but what other apps can help you sell more books?


Understanding API: Lulu Book Printing
Understanding how API technology works is a tall order. We’re breaking it down so you can better see how Lulu makes print-on-demand works.


6 Step Quick Start Publisher Guide
There’s a very thin line between an author and a publisher. With the Lulu Direct app for Shopify and this publisher guide, you can be both!


Personalized Books: Customization in Print
Personalized and custom-made goods are easier to buy and sell thanks to ecommerce. Learn more about how personalization can help you sell more books.


Why print-on-demand offers easy ecommerce revenue
Guest Post: Charlie Carpenter of Kite helps break down the dos and don’ts of ecommerce.