Using Lulu’s Book Cover Designer

Lulu Book Cover Tool Announcement post

Authors and creators of all sorts have asked us over and over for an easier way to design a book cover. We heard you. That’s why we’re so excited to present this new cover design tool!

If you’re already a designer or familiar with design software, a book cover template is probably all you need. But for the rest of us–anyone making a book as a gift, to sell in a limited run, or for beta readers–we need a simpler option. Our cover designer simplifies the design process by calculating the spine width and position for you. 

What Is The Lulu Book Cover Maker?

It’s exactly what it sounds like–we built a cover designer right on Lulu that you can use to create a cover for your book. Our cover maker works for any of our trim sizes but only for paperback books (the remaining cover/binding types will be added soon!) so you can design your book cover while you publish on Lulu. 

If your book’s binding is paperback, you’ll see the option to Create Your Cover

Give that button a click, and you’ll be taken to our custom book cover designer!

Let’s run through the book cover designer features:

  1. The canvas is sized to match your book’s cover dimensions, and the colored guides show you where the margins, bleed, trim, and spine are. 
  2. These four buttons provide information and control your view of the cover:
    1. Preview Cover removes the guides to preview the final design
    2. Shortcuts display an overlay with your keyboard shortcuts (see image) 
    3. Guide toggles the guides on and off
    4. 100% is your magnification
  1. Set the background color for your entire cover. This includes the front, back, and spine.
  2. The left sidebar will update with new options as you work on your cover.

The left sidebar is where all the interesting stuff is. These are the tools and options you’ll use to create your cover design.

Here it is again:

These are the design options you’ll use to create your book cover. 

  1. Templates – Choose a blank canvas or a cover with some elements added.
  2. Images – Upload your images and add them to your cover. 
  3. Text – Add a text box to the cover. A new options bar will appear with size, color, font, and other options to customize your text.
  4. Shapes – Add a customizable shape to your cover.
  5. ISBN – If your book includes a barcode, enter your ISBN information here and we’ll size and add the barcode to your cover.

Use these tools to design your cover!

Lulu’s Cover Creator Video Tutorial

Our video tutorial walks you through using the new Cover Creator to design a custom cover for your next print-on-demand project!

Designing Your Cover

Our cover tool is meant to be simple. To take the complexity out of cover design without limiting your options. 

To put it to the test, I used the designer to create a new cover for a personal edition of Moby Dick. First, I’ll get my PDF from Project Gutenberg and edit it to my liking. Then I’ll create a project for print on Lulu and when I get to the cover design part of the Design step, we’re ready to create a cover!

Before I design my cover, I browsed some of the designs others have used for Moby Dick’s cover. Unsurprisingly, whales and general nautical themes dominate.

So I went through a few license-free image sites and made a collection of whales, boats, and other ocean-y things. With my assets ready, I went back to my Lulu project, go to Design Your Cover on the Design step, and select Create Your Cover.

Currently, we offer a single ‘starter’ template you can use to begin your cover. That will be the default cover you see the first time you open the cover designer (the one pictured above with the title The Happy & Healthy You). You can use the template section to select a blank canvas as well, and over time we’ll add more templates to help make your cover even faster and easier.

Since I know what I want to create, I’ll start with the blank template and upload all of my images. I’ll use the ocean as the background, so I add that first. To keep it from overtaking my cover, I’ll set the transparency to 60% and make sure the image layer is on the ‘bottom’ of my cover design.

Next, I’ll add my text boxes. One for each unique style and section of text. For me, that’s five: the title, the author byline, the back cover blurb, and two for a review on the back.

Note: I snagged that back cover blurb from this edition.

Then I’ll add a couple more text boxes to the spine for the title and author again.

Finally, I’ve got a couple of images I want to add. I’ll place them and resize each one. Here’s what it looks like with the Preview Cover option selected:

And there it is! Without any design templates, I’ve created a perfectly nice, simple book cover. I didn’t have to hire a book designer (or pay anything) to make my cover either!

How Lulu Simplifies Book Cover Designing 

When it comes to publishing your book, you know how important your cover is. The cover needs to be eye-catching and true to the content, all while maintaining your branding. That’s a lot to expect from just your book cover!

A professional book cover designer might get you the perfect cover to catch a reader’s eye, but it will come at a price and may take time. I’m happy to introduce our free DIY book cover designer!

Create Your Cover!

Create a cover for your next project
with our Cover Creator Tool.

Create Your Cover!

Create a cover for your next project
with our Cover Creator Tool.

Paul H, Content Marketing Manager

Paul is the Content Marketing Manager at Lulu. When he's not entrenched in the publishing and print-on-demand world, he likes to hike the scenic North Carolina landscape, read, sample the fanciest micro-brewed beer, and collect fountain pens. Paul is a dog person but considers himself cat tolerant.

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Previously when I tried using the cover template, it would not allow me to use Cyrillic font, only Latin characters. Has this situation changed?

have been trying to use new book designer to create cover for my latest book. Can choose template, choose colors and lay in picture but am unable to apply text. label “insert text” appears but when I try to type in it nothing happens. have put in a help ticket 3 days ago but have not gotten a response.

I’ve done this for 12 previous books so not sure what’s the problem now.

How do I insert text on the cover of my book in this system so I can get my book in the water?


I already designed a 6X9 front cover with Paint — all designed without needing any manipulation from a cover designer. Is there a way that I can incorporate a jpg of the whole front cover into the cover designer and then use the other parts to make the spine and the back cover text and ISBN etc.?

Ohhhhh! The Cover Designer is NOT the same as the Quick Template Cover!

Is there a way to add an ISBN to the Quick Template Cover?

I would like to have a phone number that I can call and talk to a real person at lulu. I’m like ready to submit my project but I don’t know how and it would be nice if somebody answered the phone down there and could answer a few questions for me. I mean really, what is your phone number? How can I talk to a real person?

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