Social Media

Websites and applications that enable users to create and share content or to participate in social networking. For authors, social media is vital to finding and building a community of readers and peers.

Learn how to use YouTube to grow your author business

Social Media 101: YouTube For Authors

Learn how to use YouTube to grow your content business and find a new audience. This guide covers the basics for authors looking to use video marketing.

Lulu Direct: Social Selling On Shopify

Learn how to connect your social media tools with your Print-on-demand book to sell your book to your readers without sending them to a retail site.

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Let’s Get Social (Media)!

We look at Facebook, Twitter, and Goodreads in depth with advice for you to build your author brand through social media.

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Complete Book Marketing Plan

Jump into promoting and selling with Lulu’s book marketing plan and guide! This guide includes tools and strategies to sell your books.