Tracking Your Marketing Efforts With UTM Tags
Want to know more about the people who come to your author website? UTM tags are the perfect way to understand behaviour online.
6 Tips for Self-Publishing Success
Want to expand your product offering to include a book by you? These self-publishing tips will help you bring your knowledge to your audience.
Why You Should Sell More Than Books
You want to sell books, but you also need to earn enough revenue to keep writing those books! Adding merchandise can be the answer.
Adobe Spark For Authors Review
Create original graphics for your book with Adobe Spark. From covers to interior design to marketing and social media.
Black Friday & Cyber Monday Holiday Sales Planning
Get ready for holiday sales! It’s shaping up to be one of the biggest holiday sales seasons ever for online retailers. Are you ready?
Celebrating Indigenous People All Year Long
Indigenous People’s Day is the unofficial holiday adopted to recognize the contributions of Indigenous People in America.
Planning Your Novel (or Not)
Are you a planner or a pantser? Do you know what that even means? Read on to determine your writing method and how to write more.
Sell More Books With A Holiday Social Media Strategy
Leverage your social media following to expand your network and sell more books to more readers this year.
Unique Holiday Gift Ideas
Don’t get them something cookie-cutter this year; gift ideas that really hit home are custom made, unique, and personalized.
Publishing, NFTs, And Your Book
NFTs – non-fungible tokens – offer a new way to own digital assets. But what does this innovation mean for authors and book-makers?
How To Make A Graphic Novel
Graphic novels are more popular than ever, giving readers the art of comics and the plot of a novel. Learn how you can create a graphic novel.
Lulu Direct: Lulu’s Ecommerce Brand
Lulu Direct replaces the Lulu xPress brand as our direct-to-consumer ecommerce platform.
Celebrating Hispanic/Latinx Heritage Month
Hispanic Heritage Month spans from September 15 to October 15 and celebrates the struggles and triumphs of Hispanic and Latinx Americans.
Selling Your Book On Consignment With Indie Bookstores
Selling in bookstores through consignment selling is one of the easiest and most profitable ways to get your book on bookstore shelves.